Bachelor of Business Administration (Hons)

Bachelor of Business Administration (Hons)

(R3/0414/6/0179)(03/29)(A 9859)
Intakes: March, June and Oct
Mode of Study: Full Time
Duration: 3 years
Credits: 120
Level of Study:
Field of Study:
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ABOUT THIS PROGRAMME

This programme covers essential areas such as management, marketing, finance, and operations, laying the groundwork for understanding business operations and strategies.

Who should take this programme?

A Bachelor in Business Administration (BBA) is generally suitable for individuals who have a strong interest in business management, leadership roles, and entrepreneurship.

What will I learn?

A Bachelor of Business Administration (BBA) program typically covers a broad range of subjects aimed at preparing students for various roles in the business world. Here are some key areas that students can expect to learn during their BBA studies:

Core Business Disciplines:

  1. Management: Principles of management, organizational behavior, leadership, and strategic management.
  2. Marketing: Fundamentals of marketing strategies, consumer behavior, market research, and digital marketing.
  3. Finance: Financial accounting, managerial finance, investments, and financial analysis.
  4. Operations: Operations management, supply chain management, quality management, and project management.

CHECK IF YOU ARE ELIGIBLE

STPM Minimum 2 Principal Passes (C), pass Mathematics and English in SPM
STAM Minimum grade of jayyid, pass Mathematics and English in SPM
A-Level Minimum 2 Principal Passes (C)
UEC Minimum 5Bs (including Mathematics)
Diploma/ HND Minimum CGPA of 2.00
Foundation/Matriculation Minimum CGPA of 2.00
SAM/ HSC/ AUSMAT TER/UAI: average 60% or higher in 5 subjects
CPU/ CIMP Average of 60% or higher in 6 subjects
IB 26 points or higher based on 6 subjects
Other Qualifications * As recognised by the Senate of KLUST as equivalent to STPM
* STPM/STAM: Candidates without a pass in Mathematics at SPM level may be admitted if their qualifications include a Mathematics subject that is equivalent to SPM level.
ENGLISH LANGUAGE REQUIREMENT
IELTS 5.5
MUET BAND 3
PTE 51
LINGUALSKILL 160
TOEFL (IBT) 46
TOEFL Essentials (Online) 8
Cambridge English 160

 

WHAT WILL YOU LEARN?

Year 1

  • Mata Pelajaran Umum (General Subject),
  • Business Economics
  • Fundamentals of Accounting
  • Introduction to E-Commerce
  • Basic Marketing
  • Introduction to Sustainable Infrastructure and Technology
  • Organizational Management
  • Report Writing
  • Basic Entrepreneurship
  • Business Ethics

Year 2

  • Business Law
  • Financial Management
  • Business Analytics
  • Research Methods
  • Management Information System
  • Operations Management
  • Organizational Behavior
  • Professional Communication
  • International Business
  • Fundamentals of Business Intelligence
  • Human Resource Management
  • Quality Management
  • Introduction to Logistic Management
  • Consumer Behavior

Year 3

  • Strategic Management
  • Corporate Finance
  • Human Resource Training & Development
  • Innovation Management
  • Supply Chain Management
  • Internet Marketing
  • Industrial Relation
  • Project Management
  • International Marketing
  • Free Elective I & II
  • Industrial Training

OUR SUCCESS STORY

CAREER CHOICES

  • Retail/Merchandise
  • Banks/ Financial Services
  • Advertising Agencies
  • Branding Agencies
  • Education
  • Established corporations

MORE ABOUT THIS PROGRAMME

A Bachelor in Business Administration (BBA) is a popular undergraduate degree program designed to provide students with a solid foundation in business principles and management practices. BBA is an excellent choice for students interested in pursuing careers in business, management, entrepreneurship, or further academic studies in related fields. It offers a well-rounded education that combines theoretical knowledge with practical skills essential for success in today's competitive business environment.

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