Diploma in Corporate Communication

Diploma in Corporate Communication

(R3/0323/4/0006)(08/28)(A 9375)
Intakes: March, June & October
Mode of Study: Full Time
Duration: 2.5 years
Credits: 96
Level of Study:
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ABOUT THIS PROGRAMME

The Diploma in Corporate Communication provides a comprehensive foundation in the principles and practices of the corporate communication field. This multidisciplinary programme integrates essential elements from public relations, marketing, management, psychology, and ethics. You will learn to transition from casual conversation to professional strategic communication, mastering the concepts needed to communicate effectively and appropriately in any business environment, giving you a critical edge in your career.

Is this programme for me?

This course is the perfect fit if you aspire to become the strategic voice behind successful brands. You will not only learn the core areas of corporate communication—from media relations and brand management to event planning—but also develop the cross-cultural skills necessary to thrive in a global corporate environment.

What will I learn?

You will build a strong foundation in the core principles of corporate communication, mastering both internal and external strategies. The curriculum provides hands-on experience in public relations, digital communication, advertising, and management. Through practical tasks, you will not only develop essential technical expertise but also sharpen the critical soft skills needed to thrive in your future corporate career.

CHECK IF YOU ARE ELIGIBLE

SPM Minimum 3Cs (including English)
O-Level Minimum 3Cs (including English)
UEC Minimum 3Bs (including English)
Certificate/SKM III Minimum CGPA of 2.00 with a C in English SPM
Other Qualifications As recognised by the Senate of KLUST as equivalent to SPM
Additional: Students without a C in English SPM will be required to take IELTS or its equivalent
ENGLISH LANGUAGE REQUIREMENT
IELTS 5
MUET BAND 3
PTE 47
LINGUALSKILL 154
TOEFL (IBT) 40
TOEFL Essentials (Online) 7.5
Cambridge English 154

 

WHAT WILL YOU LEARN?

Year 1

Fundamentals of Corporate Communication, Introduction to Communication Theories, Introduction to Public Relations, Grammar in Action I, Grammar in Action II, Effective Listening & Speaking Skills I, Effective Listening & Speaking Skills II, Essential of Human Communication, Psychology of Communication, Customer Relations, Corporate Communication Practice I, Principles of Management, Office Application Software, Corporate Communication Practice II, MPU Subjects (U1, U2)

Year 2

Intercultural Communication, Contemporary Advertising, Oral Communication in Business, Introduction to Brand Management, Professional Image Building, Corporate Communication Practice III, Mass Media and Society, Desktop Publishing, Organizational Communication, Professional & Organisational Writing, Ethics and the Media, Negotiation for Success, Publicity and Strategies in Corporate Communication, Public Relations Practices, MPU Subjects (U3, U4)

OUR SUCCESS STORY

CAREER CHOICES

Graduates from Diploma in Corporate Communication can be employed in various professional careers such as:

  • Corporate Communication Executive
  • Junior Executive
  • Public Relations Officer
  • Media Officer
  • Customer Service Officer
  • Event Officer
  • Marketing Communication Officer

MORE ABOUT THIS PROGRAMME

Diploma in Corporate Communication trains students with the knowledge and skills in managing organization effectively. Students will learn the fundamentals of how to develop and implement communication strategies that will be aligned with organisational goals for the corporate reputation. The exposure to digital and social media communication will be part of the programme as following the current trends.

Students will be able to learn the planning and strategies for internal communication to enhance employee engagement. On top of that, the students will be exposed to understand how organizations communicate with external stakeholders such as customers, media, investors, government,and the community as a whole.

This programme will give more opportunities to students to apply theoretical knowledge in real-world settings with practical projects, case studies and event management. Having all of these will make the students be ready for developing their careers in corporate communication, marketing communication, public relations and other related fields.

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